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CLASS OF 2030

WELCOME TO INSOMNIA U.

Your first 6-pack is on us. Join Insomnia Rewards, add your school and grad year to your profile, and a FREE 6-pack lands in your account, ready to pick up warm at your nearest bakery (don't forget your ID).

Free for incoming freshmen at a U.S. college or university. August 11 to September 14, while supplies last.

No purchase. No promo code.
6 cookies. Free.
Class of 2030 only
In-bakery pickup with student ID
6 cookies. Free.
Class of 2030 only
In-bakery pickup with student ID

THREE STEPS. ROUGHLY ONE MINUTE.

Then go unpack your room.

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A CLASSIC 6-PACK, WARM, ON US.

Get six of our most popular cookies that get people through 2 a.m. essays and the stretch of the semester where the dining hall gets boring. Picked up warm at the bakery, the way it's supposed to be.

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THE FINE PRINT, IN PLAIN ENGLISH.

✦You Must be Class of 2030. Be an incoming freshmen, Class of 2030, at a U.S. college or university.

✦You're an Insomnia Rewards member. Join Insomnia Rewards - it's free. Add your school and grad year to your profile to earn a free Freshman 6 pack.

✦Bring a valid student ID. Bring a valid student ID and ensure the 6 pack reward has been dropped into your account before arriving at the bakery - our team will check both when you redeem.

✦Order in person at the bakery. Once your 6-pack is added in your account, you'll redeem it at your local bakery. This offer can't be redeemed through app or online pickup/delivery.

✦Claim by September 14. Or while supplies last - 30,000 available nationwide.

Limit: In bakery only. Student ID and 6 pack reward required. Warm cookies only.

ALREADY HAVE AN ACCOUNT? YOU'RE MOST OF THE WAY THERE.

You don't need a second account. Open your Insomnia Rewards profile, add your university, and set your graduating year to 2030. The free 6-pack will land in the account you already have.

QUESTIONS BEFORE YOU COMMIT TO A COOKIE.

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THE 6-PACK IS JUST THE WELCOME GIFT.

Insomnia Rewards keeps going after orientation week. Earn points on every order, get something free on your birthday, and be first in line when we do this kind of thing again.

FOUR YEARS STARTS WITH SIX COOKIES.

Claim your free 6-pack before September 14.

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